Free SmartGTM Workshop

Thank you for your interest in the SmartGTM workshop. The workshop is a facilitated, structured half-day session designed for the senior leaders/executives in sales and marketing. The workshop is facilitated by our senior partners on a limited basis.

Preparation: 1-2 hours of pre-work

Session Agenda:

  • Revenue/margin targets (year 1 and 2) alignment
  • Buyer's Journey mapping vs. Sales cycle process
  • SWOT analysis of company's sales/marketing/product
  • Competitive analysis with focus on bridgeable gaps
  • Customer needs and product value discussion
  • GTM map of existing channels and required channels
  • Channel program review and gaps
  • Marketing levers that can quickly grow sales pipeline
  • Short term actions (in sales, channels, marketing) to accelerate growth
  • Mid-term initiatives to grow revenue

Deliverables:

  • Alignment on top line/margins
  • Agreed short term PoA (plan of action) to boost revenue
  • Detailed work plan on filling product/marketing/sales/channel gaps
  • Opening the dialogue and co-operation among leadership

Please fill out the below information and we will contact you in two business days: